FanDuel Bracket City Live, a FREE three-day festival centered around music, basketball and action, will take over Lower Broadway in Nashville this coming March. Music City becomes Bracket City on March 16-18, 2023, coinciding with the initial rounds of college basketball postseason games.
2023 FanDuel Bracket City Live will showcase a variety of musical performances across two stages, a chance to interact with fellow fans, and the opportunity to engage in the action of college basketball. The festival’s expansive footprint will host activations and stages down Nashville’s famed Lower Broadway and riverfront.
“We know visitors love to come to Nashville for live music and sports, so putting them together is a winning combination for us,” said Deana Ivey, president of the Nashville Convention & Visitors Corp. “We are excited to introduce a brand-new festival on legendary Lower Broadway to a national audience and for Nashville to benefit from the marketing and TV exposure as we continue to become known as a world-class event city.”
“Bracket City Live is a three-day holiday to celebrate and create the unforgettable moments that come with the best time of the year for college basketball. We saw an opportunity to bring fans together and experience those moments at one of the best entertainment destinations in the world.” Bobby Sloan, associate principal at Populous and executive producer of Bracket City Live, said.
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